These are the best Canon lenses for product photography, chosen for their true-to-life color, flat-field sharpness, close-focus control, and practical working distances that keep lights and flags out of frame while delivering clean, retouch-friendly files—whether you’re on RF mirrorless or adapting EF glass. The RF 100mm f/2.8L Macro IS USM is the hero for catalog, e-comm, and hero shots: true 1:1 magnification, Hybrid IS that steadies hand-held tweaks, neutral, high micro-contrast optics, and an SA Control ring to fine-tune blur character for everything from razor-crisp tech details to softer lifestyle stills. For smaller sets and scene-with-detail storytelling, the RF 35mm f/1.8 Macro IS STM and RF 24mm f/1.8 Macro IS STM (both 0.5×) let you capture environment plus insert shots without swapping glass; the RF 85mm f/2 Macro IS STM adds flattering short-tele compression and 0.5× for cosmetics, jewelry on-model, and tabletop packs with stabilization that helps in constant light. Zooms keep flow efficient: the RF 24-70mm f/2.8L IS USM is the set workhorse for overhead flats, three-quarter product angles, and quick packaging cutaways, while the RF 24-105mm f/4L IS USM trades a stop for broader reach and rock-solid IS through long shoot days; for larger items and clean geometry, the RF 14-35mm f/4L IS USM stays rectilinear and filter-friendly for polarizers and NDs when taming reflections on gloss and glass. When plane control and perspective discipline matter (watches, bottles, tabletop), Canon’s tilt-shift macros are transformative: TS-E 50mm f/2.8L Macro to lay focus across a product at moderate apertures instead of stopping into diffraction, TS-E 90mm f/2.8L Macro for tighter frames with elegant compression, and TS-E 135mm f/4L Macro when extra working distance keeps rigs out of reflections; the TS-E 24mm f/3.5L II and TS-E 17mm f/4L cover larger scene builds with shift for parallax-free stitches. Adapting EF glass remains a budget-savvy, studio-proven path: the EF 100mm f/2.8L Macro IS USM is a staple for crisp 1:1 with stabilization, the non-L EF 100mm f/2.8 Macro USM delivers excellent value, and the MP-E 65mm f/2.8 1–5× Macro is unmatched for super-macro (engraving, texture, PCB work) when paired with rails and diffused flash; the EF 24-70mm f/2.8L II USM and EF 24-105mm f/4L IS II USM remain reliable set zooms, while the EF 16-35mm f/4L IS USM provides rectilinear wides for room builds and larger products. Technique is half the image: shoot RAW with fixed Kelvin or a custom white balance on gray for consistent color, use large diffused sources (softboxes, scrims, tents) and negative fill to shape speculars, and cross-polarize (polarizing gels on lights + CPL on lens) to suppress glare without killing highlight shape on glossy packaging and glass; start around f/8–f/11 at 1:1 for across-frame clarity (open to f/5.6 for lifestyle softness, stop to f/13–f/16 only when depth demands and watch diffraction), stabilize on a tripod and switch IS/IBIS off when locked down, use manual focus with magnification and peaking, and “rock” through focus to land critical edges. For maximum detail, run a focusing rail and stack 10–50 slices at small steps; for reflective subjects, angle lights to avoid direct returns, elevate products on acrylic risers to kill background shadows, and keep a blower and microfiber handy. Video and motion loops benefit from IS on RF lenses plus a slim variable ND to hold a 180° shutter in continuous light. A simple, high-impact RF kit that covers nearly everything is RF 100mm f/2.8L Macro for hero/detail, RF 24-70mm f/2.8L for set coverage, and TS-E 50mm Macro for plane control; add RF 85mm f/2 Macro for on-model details or RF 14-35mm f/4 for large builds. Whether you’re photographing cosmetics, electronics, footwear, beverages, or jewelry, Canon’s true macros, tilt-shifts, and stabilized standards provide the sharpness, control, and handling that turn products into polished, consistent, client-ready images.